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Munchkin Aligns Supply with Real-Time Demand and Gains Forecasting Accuracy with Pelyco’s webPUBLISH™ Visibility Solution Pelyco’s Visibility Solution Provides Munchkin with Essential Capability to Align Their Supply with Real-Time Demand Ottawa, Ont. and Silicon Valley, CA; June 10, 2008 - Pelyco Systems, a global provider of web-based supply chain visibility solutions, today announced that Munchkin, Inc, North Hills, CA. has chosen and implemented webPUBLISH and SmartSpreadSheet, to improve their forecasting accuracy and better match supply to demand. Improving forecast accuracy was a major focus for Munchkin to efficiently manage their dynamic demand and supply changes. They needed an integrated and collaborative solution to manage and track forecast changes in real-time. Pelcyo’s visibility toolset provided Munchkin with the ability to meet customer mandates for faster and more accurate fulfillment and contributed directly to their profitable sales growth.webPUBLISH and SmartSpreadSheet™ gave Munchkin with the capability to easily manage ongoing changes to their forecast, and provided them the ability to control and merge current, live data from a centralized database. To help facilitate order changes from field sales, Pelyco designed a tailored solution to give Munchkin’s remote sales organization secure access and editing capability to update the forecast.
When webPUBLISH and SmartSpreadSheet were implemented immediately the were immediately accepted in the Munchkin planning and sales communities, due to the intuitiveness and ease of use of the application. Customized SmartSpreadSheets were designed to extend the business processes and support Munchkin’s aggressive growth strategy. Benefits were immediate and the webPUBLISH solution gave Munchkin the ability to;
Founded in 1991, Munchkin, Inc. has placed great emphasis on anticipating parents' needs and finding clever ways to address them. As a result of this focus on innovation, Munchkin has pioneered numerous concepts in the baby care industry. Munchkin products can be found at more than 25,000 retail outlets including Walmart, Target, Kmart and Burlington. “Munchkin is certainly aware that the demand-driven supply chain is a reality,” stated Tom Buffum, Director of Operations at Munchkin. “With Pelyco’s solutions, we have placed a real-time, easy to use forecasting tool in the hands of field sales personnel to update and communicate demand changes systemically, which link to our planning systems, improving our response time and service levels to our customers." Pelyco is the only company to offer tailored supply chain visibility solutions that transform existing extensive data assets into high value comprehensible information. webPUBLISH and SmartSpreadSheet remove the complexity of large scale planning systems, and provide companies with the visibility capabilities to leverage their existing data assets, and efficiently manage complex business processes.
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